ROW NYC

I worked in tandem with my Creative Director to create a new website for the Row NYC hotel. They wanted to increase time spent on their website and to obtain a higher conversion rate. We worked to create a more streamlined user experience while still highlighting their key differentiators in such a saturated market. The website design won a Silver Adrian Award in the web design category and has seen a revenue increase of nearly 30%.

 

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© Alexandra Thulander

 

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